De Vroomen Garden Products will fete its 100th day of remembrance in 2025 . Jacobus Theodorus De Vroomen , born into a folk of incandescent lamp growers , founded the company in 1925 . What begin as a little , kinfolk - owned horticultural business enterprise in the Netherlands has grown into a global loss leader in the import of flower bulbs , perennial , annuals , and cum , now offering thousands of varieties to client worldwide .
De Vroomen has solidified its position in the horticulture industry during the past century through numerous milestones , start with the involvement of the father ’s three sons — Hugo , Ben , and Dick De Vroomen — in 1949 . Their documentation helped the party expand and launch itself as a big name in the bulb industry . This growth was further catalyzed by De Vroomen ’s international expansion in 1961 with the governing body of foot soldier in the U.S. and Canada .
The De Vroomen family
The companionship has continued to evolve with the times while making milestone , such as De Vroomen ’s shipment of its first bare - beginning perennial social club in temperature - manipulate containers in 1980 , followed by the company ’s 1986 move to a 10,000 - square - foot warehouse in Russell , Illinois , which countenance for improved operations and expanded capabilities . This also pave the way for De Vroomen ’s acquirement of the Simple Pleasures independent garden center note in 2014 .
Further ontogeny for De Vroomen come from its 2016 move to an 80,000 - straight - invertebrate foot , temperature - controlled facility in Gurnee , Illinois , as well as the addition of another 80,000 square metrical unit of temperature - hold warehouse space in Florence , Kentucky .
" We are incredibly gallant of the past 100 yr and our global team ’s achieved success , though we remain deeply focused on both the present and future , " enjoin Joris Philippo , straits of De Vroomen Garden Products ' Dutch office . " De Vroomen ’s mission is to keep provide the highest lineament , true - to - name intersection , on - time delivery , and the largest selections on the market , all while adapt to the evolving needs of the industry and its next genesis of plantsman . "
De Vroomen is celebrating its centenary with a year of growth and strategical vision . The ship’s company , this settle alone , ship over 6.6 million lightbulb , tuber , and rhizomes to chancellor destinations , include the Denver Botanic Garden , Chicago Botanic Garden , and Chicago ’s iconic Magnificent Mile , as well as installations at both Chicago O’Hare International Airport and Chicago Midway International Airport .
The centennial celebration for De Vroomen also will admit the release of two particular products : the Centennial Tulip Blend Marcy and Centennial Peony . Centennial Tulip Blend Marcy sport vibrant lily - florescence and double tulips , shine the society ’s legacy of make high-pitched - quality , visually sensational varieties . Centennial Peony , known for its exceptionally large , pure blank , double - petaled , and fragrant blooming , is a tribute to De Vroomen ’s leadership in top - quality perennials , offering an enduring symbol of company excellency in horticulture .
De Vroomen ’s 100th twelvemonth also ushers in the future of gardening with the launch of the Sesame Street Collection , a collaboration with Sesame Street design to inspire young gardeners and their families . This accumulation features gardening kits , seeds , shaft , and activities centered around dear characters like Big Bird , Elmo , and Cookie Monster .
The ship’s company will also honour its day of remembrance with a series of world events celebrating its contributions to the horticulture industriousness , admit enter in the Flower Parade in Noordwijk , Netherlands , on April 12 , 2025 . De Vroomen ’s presence at the Keukenhof Gardens in Lisse will also record the anniversary with a dedicated sign and collaboration with on - site celebratory activities .
extra festivities are being planned across North America , include a lighting of Niagara Falls in De Vroomen ’s signature purple and yellow colors that will serve as a testimonial to the company ’s 100 age . A customer appreciation consequence in Gurnee , Illinois , is also being arranged to provide U.S.-based representatives and customer an opportunity to join the solemnisation .
De Vroomen enter its 2d century with a commitment to the core principles established by its founder , which have earned the company a report for excellency , reliability , special service , and having a broad , diverse product range .
For more information : De Vroomen Garden ProductsT : +1 847 - 395 - 9911 ( United States)T : +1 905 - 358 - 2852 ( Canada)www.devroomen.com
